TIME is a new project by artist Joe Roberts, also known as "LSDworldpeace," who has gained attention for his collaborations with skate brands such as Supreme, GX1000, and Civilist.
"Turtle Island" is a mythical indigenous name for the North American continent, based on a cosmology shared by many tribes. According to the myth, after a great flood that covered the world, the earth was created on the back of a turtle, from which people and nature were reborn.
The brand embodies the spiritual symbolism of the turtle and represents Indigenous communities and identities.